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What Free, Starter, Growth and Agency include, how the 14-day Growth trial works, and how annual billing saves two months.

4 min readLast updated

OmniLead has four plans. Every plan includes verified search with a source for every contact, the CRM, sequences and all compliance features. Plans differ in credits, lenses, mailboxes, seats and a few advanced features. Every new account starts with a 14-day Growth trial, with no card required.

Plans at a glance

FreeStarterGrowthAgency
Monthly price$0$49$149$399
Annual price–$490$1,490$3,990
Credits each month251,0005,00020,000
LensesOne of your choiceLeads and InvestorsAll fourAll four
Leads in your CRM500UnlimitedUnlimitedUnlimited
Sequence steps2UnlimitedUnlimitedUnlimited
Mailboxes1210Unlimited
Seats11310, then $25 each
Custom fields and AI drafting–YesYesYes
Fundraising and research portals––YesYes
A/B subject lines––YesYes
Saved-search alerts––YesYes
REST API and webhooks–––Yes
Priority background jobs–––Yes
White-label reports–––Yes

Prices are in US dollars. Tax is added at checkout where it applies; see Invoices and tax.

Which plan fits

  • Free: try OmniLead on one lens with real data. Good for a founder checking a handful of investors.
  • Starter: one person doing outreach to companies or investors, with up to 1,000 search pages or reveals a month.
  • Growth: small teams, fundraising founders who want the portal and match scores, and researchers who need the Researchers and Grants lenses.
  • Agency: agencies and sales teams running outreach at volume, for several clients, or from their own systems through the API.

Lenses on each plan

Free workspaces choose one lens during onboarding: Leads, Investors, Researchers or Grants. You can switch to another lens once every 30 days from Settings → Lenses. Starter includes Leads and Investors. Growth and Agency include all four.

Lenses your plan doesn't include stay visible with a small lock. Opening one shows a preview with example results, what the lens is for, and the plan that includes it. Nothing is hidden and nothing blocks your work.

Preview panel for a lens that isn't on the current plan

The 14-day Growth trial

Your first workspace starts on a 14-day trial of Growth. No card is needed.

  • You get every Growth feature: all four lenses, the fundraising and research portals, A/B tests, saved-search alerts, 10 mailboxes and 3 seats.
  • The trial comes with 250 credits, which expire when the trial ends. Subscribing to any paid plan during the trial adds that plan's full monthly credits immediately.
  • We remind you in the app and by email on days 3, 7, 12 and 14, so the end never comes as a surprise.

When the trial ends without a subscription, the workspace moves to Free automatically. Nothing is charged and nothing is deleted: your leads, sequences and history stay. Features above the Free limits become unavailable, and you keep the lens you chose during onboarding. You can upgrade at any time to pick up where you left off.

Annual billing

Annual plans cost ten times the monthly price, so you get two months free: $98 off Starter, $298 off Growth and $798 off Agency each year. Credits still arrive every month on annual plans, so you never get a year's credits at once and lose what's left.

Switch between monthly and annual from Settings → Billing. See Upgrade, downgrade and proration.

Promotion codes

From time to time we publish promotion codes, for example for launches, partners or newsletters. Enter a code in the Add promotion code field on the Stripe checkout page. A few things to know:

  • Codes apply to plans, not to credit packs.
  • Some codes are for annual plans only. If you try one on a monthly plan, checkout tells you to switch to annual billing.
  • Some codes have a limited number of uses or an end date.
  • A code can't be combined with the referral discount. If you signed up through a referral link, the referral discount applies to your first payment instead.

Change or view your plan

Go to Settings → Billing to see your current plan, how many credits you have left this month, and every plan side by side with yours highlighted.

Billing settings with the current plan, usage meter, plan comparison and invoices
What happens if I reach a limit?

OmniLead tells you which limit you hit and which plan raises it, at the moment you hit it. Your existing data and running sequences aren't affected.

Can I get a trial of Agency?

The trial is Growth. If you need to evaluate the API before buying, contact support and tell us what you're building.

What's next