Blog
Guides for finding and reaching the right people.
Fundraising from public filings, compliant cold email, deliverability and grant funding. Written plainly, with sources.
Why every contact in your CRM needs a source
A contact without a source is a liability: you can't judge if it's current, explain where it came from, or defend using it. Here's what good provenance looks like and how to add it to the CRM you already have.
For everyone5 min readHow to find active seed investors using SEC Form D filings
Form D filings are public, free and filed within weeks of a raise. Here's how to read them to find funds with fresh capital and the partners who are actually writing seed checks.
For founders7 min readCold email compliance in 2026: CAN-SPAM, GDPR and CASL in plain English
What the main cold email laws actually require, where they differ, and a checklist you can run before every campaign. Not legal advice, but a clear place to start.
For everyone6 min readSPF, DKIM and DMARC for founders: a 20-minute setup
Three DNS records decide whether your emails land in the inbox. Here's what each one does and exactly how to set them up for Google Workspace or Microsoft 365.
For everyone5 min readFinding grant funding for a university spin-out: NIH, NSF and SBIR/STTR
Non-dilutive funding can carry a spin-out from the lab to its first customers. Here's how SBIR and STTR work, how NIH and NSF differ, and what to set up months before a deadline.
For researchers6 min read
Find the first ten people worth emailing today.
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